Wednesday, March 25, 2009

Dames and Broads - In her Shoes- Fly Female Entrepreneur

We are over the moon that the ladies behind one of our favorite blogs, In her Shoes, chose to interview Dames and Broads founder, Melissa Finney for their "Fly Female Entrepreneur" feature.

Check out the interview here...

Bookmark the site... there are good things here...

From one broad to another,


Thursday, March 19, 2009

This month Dames & Broads is In Style...

We are so excited to be one of InStyle's Steals of the month!!!! All Instyle users receive a 20% discount as well as a free sample of Soyelle Lingerie wash with their next purchase.
Simply enter "Instyle09" at checkout.

And check out our other Dames and Broads press to date.


Dame of the Month- Dita Von Teese

We have adored her for years. It was only a matter of time before Ms Teese became our Dame of the month.

Who She is: Born Heather Sweet, Dita Von Teese is a burlesque superstar who went from stripper to MAC and Cointreau spokesperson, model/actress, and author.

Why We Love Her: It ain't easy to go from stripping in skeevy clubs in Southern California to sitting front row at the Dior show in Paris and having your own line of WonderBras. Hell, it's a miracle to go from stripping to anything other than porn. But if you have ever seen Dita dance, you know she is a miracle worker. A classically trained ballerina, Dita brings an elegance and grace to a traditionally seedy profession.

Extra Credit: Points must be given for living through 1 year of marriage to shock rocker Marylin Manson. After dealing with his drug and alcohol abuse as well as his affair with actress Evan Rachel Wood, she left his house and the marriage empty handed. Von Teese recently said of Manson, "He's been in touch a little. The apologies come, and he was like, 'I made a big mistake.' And I'm like, 'Yeah, yeah, I know. Go ahead and say what you need to say to feel better and to sleep at night.'" LOVE IT...

Trivia: Though she rarely acts, she won best Actress at the Beverly Hills Film Festival in 2005 for the short film, The Death of Salvador Dali.

Ms. Teese, please know that we recognize you for the American treasure you are. Shame your Wonderbra line is only available overseas... We would certainly carry it if they would let us...:)

Dames and Broads

Tuesday, March 17, 2009

Broad of the Month- Kim Kardashian

We love her for all the wrong reasons--- Cheers to the Ms. Kardashian, our Broad of the Month....

Who She Is: Kimberly Noel Kardashian is the part Turkish-Armenian/ part Russian /part Scottish/ part Dutch daughter of OJ Simpson attorney Robert Kardashian and Kris Jenner (who is married to Olympian Bruce Jenner). She is also a former friend to Paris Hilton. But our fair Kimmy made a name all her own when she starred in a home made sex tape with Z list pseudo-rapper Ray J ( better know as Moesha's brother).

Why We Love Her: Most of us would have ran and hid under our bed for a grazillion years after having to admit to doing the dirty with Brandy's little bro, but not our Kimmy. This chick stood proudly, posed ass front for pics, and got herself a reality show.... and a second season of said reality show, and a third, and a clothing line, and a million appearance fees, and the coveted cover of Playboy, and a nice little $5 million settlement from aforementioned sex tape scandal. $$$KA-CHING$$$
It took Jenna Jameson and Tracy Lords years of tenacity and back breaking work (pun intended) to crossover from porn glory to mainstream. But for Kim the transition was complete in less than 18 months.
Talk about landing on your feet...

And who in god's name rebounds from Ray J with Reggie "Please never put your shirt on again" Bush (pictured above alongside his love)? Did we mention that Reggie signed a contract that could be worth 62 million smackers in 2006 with the New Orleans Saints? They are discussing marriage...
Why buy the cow if Ray J milked it for free???- Because clearly she has some unworldly "gifts".

And the body... All breast, lips, hips and thighs, she is a beacon of hope for voluptuous women everywhere.

Extra Credit: We have seen the sex tape. And if we were stupid/crazy/drunk enough to humiliate ourselves, embarrass our families and shame our dead father's good name by making a sex tape with the wackness himself Mr. Willie "Ray J" Norwood, we hope, NO PRAY, we look half as fabulous as she does in it. Who the hell has that type of lighting in an amateur porn? Did Kevin Aucoin himself rise from the dead to do her makeup? Not our fav bra and panty set in the very beginning- but hey, we all make mistakes... Say what you want about Kim but she is photogenic.

In 2000, at the age of 20, Kardashian married music producer Damon Thomas; their relationship ended in divorce in 2004.

Kimmmmmmy, we love you and want to become besties. And we are ready, willing, and able to get you out of those boring black bras that you wear in every photo shoot. We have some great Turkish lingerie worthy of your heritage and some fab brazilian tangas perfect for your lovely tush.

Holding you in highest esteem,
Dames and Broads

Monday, March 16, 2009

With Missed Opportunities Comes A New Homepage

For a lingerie ecommerce site that launched a little over one month ago, Dames and Broads has been very lucky from a press/traffic stand point. We have been mentioned in UrbanDaddy, FabSugar, and will soon be in InStyle among others. And while these mentions have driven traffic and sales, in our new company excitement we really lost out on some low hanging fruit. It simply never occured to us to have some sort of email capture/ newsletter sign up so that we could communicate with potential customers (thousands of contacts down the drain). We never thought to reward our larger customers and encourage bigger orders with Free Shipping (those that spend more deserve more). We offered no additional incentives to sweeten the deal for those customers on the fence....(anyone choosing to give us their hard earned $$$ in these hard times should feel pampered)

Well as of March 19th all that changes. Behold our new homepage and offerings.

-Free Shipping on every order over $100
-Newsletter Sign up for great deals, savings and the newest styles
-Free Soyelle Lingerie wash samples with every order (limited time only)!

Have any other suggestions that would make better from a user or business standpoint? We are pretty sure we have a lot more to learn...

Let us know, we would love the feedback.

Dames & Broads

Tuesday, March 3, 2009

A picture is worth a thousand words

My publicist suggested I have pics taken to promote myself as a lingerie expert. OK she really just mentioned that it might be a good thing to do at some point in life. Since I am vain as hell and have been secretly dying to have my own photo shoot since Samantha posed for nude pics on Sex and the City, I considered her suggestion a proclamation and I immediately called photographer Hao Zeng and makeup artist Lazarus Jean Baptiste to make it happen. I was super excited and called my former roommate DJ Kiss who has some of the best promotional pictures I have ever seen.

She gave me fab advice which included scouring magazines and online image sites to pick out the images and poses that i wanted so that I would not leave without the shot I wanted.

Foregoing beauty sleep, I stayed up all night, rummaged through my closet and did my best to pick the sexiest, slimming, experty things I could. I arrived at the shoot, ready to give my best Samantha Jones.

And everything was wonderful until I looked at the first proofs- and I saw all my imperfections that good lighting and makeup could not hide. I was devastated. So much so the Laz- the Make Up Man had to booty shake to get me to smile for the rest of the shots.

I almost didn't recover- then there was an outfit change and I got to put on my lucky bra. I know it sounds stupid but this bra really is magic. Whenever I feel less than or unattractive, the pleated silk and eyelash lace assure me otherwise... Ahhh the healing power of good foundations.:)

Did I become an instant supermodel? No. But I got a few really good shots.
And I will post them soon... right after they airbrush out the rest of my flaws...

owner, Dames and Broads